Kalyan Jewellers

Kalyan Jewellers

Amplifying Digital Adoption for Kalyan Jewellers’ Diamond Collection

Industry: Luxury Retail | Jewellery
Service: Digital Marketing Strategy for Diamond Products via Website
Result: 11% Increase in Digital Adoption | 20% Rise in Customer Satisfaction Rating

The Challenge:

Kalyan Jewellers, one of India’s most trusted names in jewellery, wanted to strengthen the online discovery and engagement for its diamond jewellery range. While the brand had a loyal offline customer base, the digital experience lacked the emotional richness and product clarity expected from high-value purchases.

Key objectives:

The Solution

Tekllibrium Solutions collaborated with Kalyan Jewellers to conceptualize and execute a targeted digital marketing strategy focused on diamond products via their official website.

Our comprehensive approach included:

The Impact

The project led to marked improvements in both digital behavior and customer sentiment:

Why Tekllibrium?

Tekllibrium excels in translating luxury retail into digital-first experiences. Our work with Kalyan Jewellers showcases how strategic content, visual storytelling, and smart marketing can drive both engagement and emotional resonance—even in high-involvement categories like diamonds.
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Elevating Customer Experience